According to some energy experts, there are two types of people in the world: the so called “behaviorists” and the “automatons.” Behaviorists believe that consumers will reduce energy consumption on their own as long as they are educated on how to do so. Automatons, on the other hand, believe that people generally make decisions rapidly and have short attention spans so automation is required to spur action and change. So who’s right?
Let’s look at the big picture. The facts are these: energy is cheap and few are willing to limit their consumption and sacrifice their own personal comfort. We like having washing machines and dryers, dishwashers and cars because they reduce physical labor and are time-saving. The option to switch from grid power to a renewable source isn’t an easy one either. It requires more money, work and sense of community. This is a problem that utility executives, policy makers, startup companies and global conglomerates have been trying to solve for many years.
Join the session How to Save Power: Information or Automation to hear what Amit Narayan of Autogrid, Katherine Tweed of Greentech Media, Scott Jarman of Austin Energy and Eric Dresselhuys of Silver Spring Networks have to say about these two opposing viewpoints. Register now to be a part of a what is sure to be an exciting and thought-provoking event!