Clear and compelling communication strategies are integral to branding and marketing, conveying responsible business practices and engaging a core community. At this year's SXSW Eco we're hosting a wealth of thought leaders who will share their secrets to successful communication. Learn, get inspired and gain valuable connections–Register now to attend SXSW Eco 2013!
Positive Propaganda: Creative Media to Nudge Social Change: Adrian Grenier and Peter Glatzer, founders of SHFT.org, will discuss how creative forms of media can catalyze the environmental movement.
The Science of Inspiring Good Behavior: Morgan Clendeniel, Editor of Fast.Co.Exist and Dave Schiff, CCO of Made Movement join experts from Seventh Generation and Vizeum Americas to reveal how communication can effect true behavior change and encourage better, more sustainable lifestyles.
So This Climate Walks Into a Bar: Why Humor and Storytelling Matter in the Fight for the Planet: Chip Giller, Founder and President of Grist.org, has engaged a huge audience by framing serious issues through a lens of snark. Learn why humor isn't just for the light and fluffy.
Beyond Extreme Weather: Has the Media Failed Us in Reporting Climate Change? Presented by Climate Desk Live: Kate Shepard of Huffington Post and Kiera Butler, Editor of Mother Jones join 4 other leading environmental reporters to discuss how climate communication has led us astray and what can be done to rectify the situation.
Digital Communication in the Age of Interactivity: Data visualization, web technologies and other online engagement tools will be explored in this workshop led by Geoff Mcghee of Stanford and Jonathon Lewis of Handsome.
The Power of Voice: Engaging Influencers to Spread the Word: Branding expert Eric Freidenwald-Fishman leads this workshop on successful marketing strategies.